PRINT DESIGN FOR YOUR FASHION BRAND

After a long stint with solid colours in neutral and monochromes dominating the trends, colourful prints are coming back on the scene in a BIG way!

We have created a guide on the process involved to create your own custom print design. Don’t worry if you don’t understand how it all works, that is what we are here for. However, it is important that you understand the overall process in order to make your final approved design decision. 

BEFORE YOU SETTLE ON YOUR PRINT DESIGN, SOME THINGS TO CONSIDER ARE

• The feasibility and limitations of your printing methods such as colours, scale, gradient, background colour, seamless repeat, overlaps, borders, quality and minimums etc.
• Ensuring that the fabric that the print is going onto will work with the chosen print method.
• Printing method for your budget and QTY: Some print methods have large set-up costs but are the most cost-effective once in the printing process. Others have less or no set-up cost but significantly higher costs in the printing process. Some have both low set-up costs and printing process charges but require large MOQ.

THE PRINT DESIGN PROCESS

• Create a Design Handover. We will provide a template to help you to visualise your idea.
• Picking Pantone colours. If you do not have access to a Pantone Book, here are some options:

1. You may request to borrow our Pantone books

2. We have a number of digital Pantone colours available for our clients on our Members Pages pages. However, colours appear different on screen to real life.

3. You may use: https://coolors.co/ and export the selected colours as PDF, then we can match to Pantone TPG/ TPX / TCX.

3. Go to the Pantone website: https://www.pantone.com/color-finder

• We then create the design files for printing on fabrics with the correct colour mode for your final printing process + set up any repeat prints to seamlessly repeat and incorrect scale.

• Your Visionise designer will then create the design files for printing on fabrics with the correct colour mode for your final printing process + set up any repeat prints to seamlessly repeat and incorrect scale.

• You will be provided with a Strike off: This is a “test swatch” of your print onto your chosen material for pre-approval before sample meters or bulk material is purchased.  The request for lab dip’s and strike off’s must be placed along with tech packs and tentative order quantity. General lead time for a strike-off is 10-15 days and for bulk fabric printed is 30-40 days (pending print method)

READY TO START CREATING YOUR PRINT DESIGN?

Before you book a print design, we advise you to prepare an initial brief, this can be sent to you prior to your design consultation booking.