A little something about Visionise
We are a team of senior Fashion Designers and Project Managers assisting fashion brands with everything from design concept and development through to the finished bulk product, connecting you to ethical & sustainable manufacturers and suppliers globally.
Simplifying the process of design development, production management and sustainability. Growing your brand with transparency and ethics at the forefront.
How it all began
I’m Linda, founder of VISIONISE. Growing up in a small mountain village in Norway, the transition from remote mountain living making my own clothes, to traveling all around the world for my own International fashion brand as well as designing for large International Chain stores such as Barney’s NY and Kitson, was a journey I never would have imagined.
After running my own Fashion Brand with my own retail stores, around 200 stockiest and offshore factory for 9 years, I made the heartbreaking decision to sell the business to spend more time with my two young boys.
I had worked too hard accumulating knowledge, skills, and business connections over the years to let it go to waste after I sold my business. Though I built a successful business from scratch, it does not mean it was easy, I learned the hard way.
I thought of all the ways that could have saved me time, heartache, and financial risk. I thought of how the industry I love so much often involves unethical practices and leaves such an enormous footprint on our planet, and how I can help change this. I thought of how I could help myself, and other businesses to have a more balanced life whilst doing what we love.
This is what became VISIONISE.
Fast forward a few years and I have the pleasure of working with my inspiring and talented VISIONISE team and a great variety of brands offering something new to be inspired about in the sustainable fashion area every day. Our Team, our Manufacturing associates, and our Clients work hard to improve the fashion environment to leave less of a footprint.
Linda won the Newton-John Alumni Award 2012 In recognition of innovation and creativity in any field that has originality, lasting value, or social benefit to the community
Meet the team
With over a decade of experience working in the Australian Fashion Industry, Ashlee has extensive knowledge in fashion design, garment construction and technical documentation. Ashlee has worked as both a teacher and designer in various fashion roles and brings her love for fashion and design to the table when working with her clients. With an eye for detail, Ashlee will work alongside you and help you conceptualise your ideas, source sustainable fabric options, develop print designs and bring your vision for your brand to life.
With over 10+ years experience in design and product development, managing and collaborating with some of Australia’s leading fashion retailers, Rhaya has developed the knowledge and skills to design across multiple age groups and categories. She understands the importance of the design process, as well as having a good support network whilst managing your own business. In addition to her product development skills, she is highly motivated and passionate in ensuring all bases are covered before your launch, which includes assistance with other various design services such as storyboarding, range planning, and print design.
Belinda has spent 15+ years in the Australian Fashion Industry refining a diverse skill set; from a foundation in branding, textiles, print and graphics to garment design, product development and manufacturing. She has worked with some of Australia’s best-known brands and celebrities to build collections for local and international markets across women’s, men’s and childrenswear. Passionate about sustainable practice and creating a better industry, she shares her skills in high quality, product development and branding to help you navigate the design process and build strong foundations for your brand.
Admin + Accounts Manager
Overseeing Visionise’s day-to-day operations and procedures Kara is the person who will be managing your initial enquiry, introducing you to your designer and assisting throughout the process when necessary. With an extensive background in account management for fashion brands locally and internationally she will jump in when needed. She is also your go-to if your designer is unavailable and will be there to problem-solve if there are any issues with your project.