Intermediate
BEHIND THE BRAND - Who & Why
Congratulations! You are one step closer to unpacking who you are creating your product for and why.
What's next?
Once you have completed your enrolment form you will be able to start your course straight away. If you have any questions please don't hesitate to get in touch with our team, we are here to help.
What's included:
✔️ A step-by step online course designed to help build and sustain your dream fashion brand.
✔️ 7 down loadable worksheets
✔️ 1 hour mentorship session with a Marketing strategist.
Topics included:
✔️ Who & Why
✔️ Target Market
✔️ Point of difference
✔️ Target Pricing
✔️ 5 year vision
✔️ Reaching your customer
✔️ Selling methods
✔️ Cost of creating a range
✔️ Budget timeline
✔️ Calculating your target price
✔️ Management costs - Set realistic budget expectations
✔️ Target Market
✔️ Point of difference
✔️ Target Pricing
✔️ 5 year vision
✔️ Reaching your customer
✔️ Selling methods
✔️ Cost of creating a range
✔️ Budget timeline
✔️ Calculating your target price
✔️ Management costs - Set realistic budget expectations
Curriculum
- 5 Sections
- 20 Lessons
- 4h Duration
Introduction
3 Lessons
- Welcome!
- Showcase
- Index
Brand Purpose
2 Lessons
- Brand Purpose 1
- Brand Purpose 2
Marketing Research
6 Lessons
- Marketing Research 1
- Marketing Research 2
- Marketing Research 3
- Marketing Research 4
- Marketing Research 5
- Marketing Research 6
Budget
8 Lessons
- Budget 1
- Budget 2
- Budget 3
- Budget 4
- Budget 5
- Budget 6
- Budget 7
- Budget 8
Conclusion
1 Lesson
- Conclusion
